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Editorial guidelines

The rules we apply to every review, comparison and buying guide.

Independence

Our verdicts are never bought or negotiated. Affiliate links do not affect a piece’s ranking or score, and we often recommend smaller makers that earn us less.

Sources

We rely on the houses’ own product information, care guides and warranty terms, watch certification bodies such as COSC and METAS, diamond grading labs such as GIA, and long-term owner experience. When a detail cannot be verified, we say so.

Updates

Every article shows its update date. We revise lists when a piece is discontinued, when its price changes a lot or when a better choice appears.

Corrections

Spotted a mistake? Tell us: we check, correct and update the article date.

Transparency about method

Our verdicts are based on structured research. We never claim to have tried what we have not tried.

Our editorial rules

How we make the call: we read the house’s own product details and care guides, compare materials and construction, follow owners’ long-term experience and track the usual retail and resale prices. A piece gets “Buy” only if we would tell a friend to spend that money on it. No fashion house can pay for a verdict.