Alternatives GuideWomen’s cashmere knitwear
Loro Piana alternatives: quiet luxury for less
Loro Piana is the benchmark of quiet luxury, at prices to match. These pieces give you the same softness and…
Top pickJohnstons of Elgin Cashmere Crew
Alternatives
Not sold on a popular product? These guides cover the strongest alternatives and who each one suits.
Alternatives GuideMen’s luxury down jackets
Moncler alternatives: luxury down jackets that cost less
Moncler jackets are light and stylish but priced for the logo. These down jackets keep you as warm for less.
Top pickHerno Laminar Down Jacket
Alternatives GuideFine jewelry bracelets
Cartier Love bracelet alternatives: gold bangles for less
The Love bracelet is an icon, but it costs over $7,500 and locks on with a screwdriver. These bangles give…
Top pickTiffany & Co. T1 Bangle
Alternatives GuideLuxury dive watches
Rolex Submariner alternatives: dive watches without the waitlist
Getting a Submariner at list price can take years. These dive watches match its quality and are easier to buy.
Top pickOmega Seamaster Diver 300M
Alternatives GuideShoulder bags
Chanel Classic Flap alternatives: quilted bags for far less
The Classic Flap now costs over $10,000. These quilted and chain bags give you the look and the craft for…
Top pickSaint Laurent Loulou Medium
Alternatives GuideTop-handle bags
Hermès Birkin alternatives: handbags with the craft, without the wait
A Birkin means years of boutique purchase history or a resale premium. These top-handle bags give you superb leather and…
Top pickDelvaux Brillant MM
Alternatives to the icons
Alternatives to the most wanted luxury pieces: Hermès Birkin, Chanel Classic Flap, Rolex Submariner, Cartier Love, Moncler and Loro Piana. Each list gives you the craft or the look for less, or without the wait.
How we make the call: we read the house’s own product details and care guides, compare materials and construction, follow owners’ long-term experience and track the usual retail and resale prices. A piece gets “Buy” only if we would tell a friend to spend that money on it. No fashion house can pay for a verdict.